Navigating Multi-Platform Game Launches: How RallyHere Simplifies Releasing on Multiple Platforms

Unlocking Multi-Platform Potential with Simultaneous Launches

Epic Games’ recent royalty reduction is a game-changer for developers! Starting January 2025, if you launch your game on the Epic Games Store and other platforms like Steam simultaneously, Unreal Engine royalties drop from 5% to 3.5%. That’s a huge incentive to go multi-platform, but getting everything lined up for a simultaneous release can be tricky. That’s where RallyHere comes in---helping you smoothly manage launches on all platforms ( iOS, Android, Steam, Epic Games Store, Xbox, Playstation, Nintendo).

The Challenges of Multi-Platform Launches

Launching a game on multiple platforms is exciting but can get complicated quickly. All platforms have different submission processes, certification rules, and content pipelines. Keeping everything in sync---especially for a same-day launch---can lead to delays or mismatches that frustrate your players and undermine your marketing efforts. Even a small difference in content between platforms can create headaches.

How RallyHere Simplifies Simultaneous Launches

• Unified Backend for Cross-Platform Syncing One of the biggest hurdles when launching on multiple platforms at the same time, such as Epic and Steam, is ensuring the game looks and plays the same everywhere. RallyHere’s integration layer ensures your game’s features, updates, and live content sync effortlessly across all platforms. There is no need to maintain separate backend systems---everything updates together.

• Instant Updates with Dynamic Configuration With RallyHere, you can push out updates, tweak balance, or instantly launch events across all your platforms without building new versions. Whether it’s a bug fix or a new game mode, RallyHere’s dynamic configuration system ensures all platforms stay aligned, minimizing the chance for content drift.

• Cross-Platform Player Management Supporting players across multiple platforms means dealing with multiple ecosystems. RallyHere’s Player Management system makes managing cross-platform progression, inventory, and accounts easy while adhering to each platform’s requirements. Players can switch between platforms without losing progress, making for a seamless experience no matter where they play.

• Managing Commerce and Entitlements In-game purchases and currencies can be a hassle across multiple stores. RallyHere simplifies this with entitlement management, so your in-game items, currency, and promotions work smoothly with a consistent experience across all platforms.

• Effortless Key Distribution for Pre-Launch Buzz RallyHere helps manage key distribution across all major platforms, making organizing giveaways, Twitch Drops, and influencer campaigns easy. Whether doing a big Steam giveaway or sending out Epic game keys during a Twitch stream, RallyHere ensures your game builds hype equally on all platforms.

• Cross-Platform Social System RallyHere’s Cross-Platform Social System makes it simple for players to connect, regardless of their platform. Players can seamlessly add friends to their in-game friends list across consoles, PCs, and other devices. Our system is already certified to meet the necessary platform requirements, ensuring a smooth integration process and providing developers with a ready-to-go solution that removes the technical hurdles of cross-platform social features.

• Dedicated Certification Environments for Each Platform RallyHere offers separate certification (cert) environments for each platform, such as Xbox and PlayStation, ensuring that certification processes do not overlap or interfere with each other. This allows game studios to meet the unique submission requirements of each platform, ensuring a smooth, simultaneous launch without the risk of certification conflicts or delays.

Streamlining Platform Integration and Certification with the RallyHere SDK

RallyHere’s Drop-In SDK for Unreal Engine 5 puts you on the fast track to Cross-Platform play. It streamlines cross-platform integration and simplifies adding new platforms to your game:

• Platform Party Synchronization: RallyHere manages platform-specific parties and session synchronization, ensuring a seamless experience for players and meeting certification requirements.

• Platform Entitlement Processing: It handles entitlement management across purchases on different platforms, simplifying the process for consistent experiences.

• Platform Permissions Management: RallyHere complies with platform permissions, especially for child accounts, covering communication, crossplay, and content permissions.

• Message Filtering and Display Name Management: Our tools help enforce message filtering and display name standards, ensuring platform compliance.

Optimizing for Long-Term Success

After launch, RallyHere keeps your players engaged with our cutting-edge LiveOps tools. You can run limited-time events, tweak your in-game economy, or launch updates based on real-time data and feedback from both platforms. RallyHere’s analytics give you clear insights into how players interact with your game, helping you stay agile.

Seize the Multi-Platform Moment with RallyHere

Epic’s new royalty rate and the ability to launch games simultaneously on multiple platforms is a huge opportunity for developers. RallyHere helps you navigate the complexities of multi-platform launches with a backend that simplifies player management, keeps content synced, and powers your post-launch success. Ready to take your game multi-platform? RallyHere’s got you covered.